Olark versus Hubspot

Founded in 2008, Olark has seen the rise of chat software for over a decade. After getting funding from the famous YCombinator incubator Olark launched their first live chat platform.

Olark is committed to developing accessible software and is actively testing improvements in assistive technologies. It’s awesome to see a provider care about this often-overlooked aspect of customer service.

Besides live chat, Olark also markets as a customer metrics company. Since putting a widget on your platform gives you a lot of valuable data.

To ensure that every user always gets the right answer, the chatbot can transfer to a human employee at any time. This Human Handover is possible via Live Chat or E-Mail.

Hubspot has a wide range of tools and products for inbound marketing, sales, and customer service. They offer 5 Hubs for each respective suite.

The idea for Hubspot was conceived in 2004 by two graduate students at MIT who saw the need for a more helpful, less interruptive, customer service platform. Nowadays, Hubspot has over 140,000 customers in 120+ countries and can be seen as one of Salesforce’s main competitors.

Hubspot’s products and plans are sorted into Hubs for Marketing, Sales, Customer Service, CMS, and Operations. You can combine the Hubs to create your own bundle or choose the complete Hubspot suite. Their Live Chat is included in the Free Tools plan of the Service Hub. This suite also includes the free features of their CRM Hub.

In 2017 Hubspot acquired a company named Motion.ai, a company purely focused on creating the best chatbots. Motion.ai is now known as Hubspot’s Chatbot Builder and is included in their CRM hub.

The Service Hub has integration options for more than 50 apps, most of which incur an additional fee.