Hubspot versus Tidio

Hubspot has a wide range of tools and products for inbound marketing, sales, and customer service. They offer 5 Hubs for each respective suite.

The idea for Hubspot was conceived in 2004 by two graduate students at MIT who saw the need for a more helpful, less interruptive, customer service platform. Nowadays, Hubspot has over 140,000 customers in 120+ countries and can be seen as one of Salesforce’s main competitors.

Hubspot’s products and plans are sorted into Hubs for Marketing, Sales, Customer Service, CMS, and Operations. You can combine the Hubs to create your own bundle or choose the complete Hubspot suite. Their Live Chat is included in the Free Tools plan of the Service Hub. This suite also includes the free features of their CRM Hub.

In 2017 Hubspot acquired a company named Motion.ai, a company purely focused on creating the best chatbots. Motion.ai is now known as Hubspot’s Chatbot Builder and is included in their CRM hub.

The Service Hub has integration options for more than 50 apps, most of which incur an additional fee.

Tidio is a provider that offers a lot of value for startups and smaller companies. There are plenty of success stories from small founder teams with Tidio, including Wicklewood and Whisker Bag.

With a free forever plan that includes 3 agents as well as numerous upgrades and chatbots, they pack quite a punch!

Unique about Tidio is that you can initiate a chat with a user on your website in real-time as well as have a chatbot answer questions for you.